Book reviews and comments

Read what others are saying about the book on Amazon and in the press:

Cristina Favreau: Book Review: So You Want To Be An Entrepreneur?

So You Want To Be An Entrepreneur: How to decide if starting a business is really for you by Jon Gillespie-Brown

I’ve had this on my shelf for a while, mostly because I didn’t think it would apply to you or I. It is primarily written for people who are in a job, thinking about venturing out as an entrepreneur.

However, it will also remind those of us already in business why we started in the first place! You’ll be reconnected with your passion. It’s written as an 8-part mentoring session, so the language is very reassuring, but the harsh truth of running a business is laid out in plain language.

By the end of the book (or before) you’ll know if you’re cut out for this whole entrepreneurship thing or not. You’ll know if your idea is in line with your passion and aligns positively with all aspects of your life. Deep stuff, really. Important stuff. You’ll have access to free resources, tips and worksheets.

My favorite feature are the powerfully inspirational quotes found throughout the book.

You even get to help other entrepreneurs when you purchase a copy (quoted from the SYWTBAE website):

I plan to donate the proceeds from the sale of this book to an organization that I feel is making a meaningful difference, the Grameen Foundation. Grameen Foundation is a US-based nonprofit that seeks to empower the world’s poorest people to lift themselves out of poverty with dignity through access to financial services and to information. Learn more at

Find out if you’re cut out to be an entrepreneur, or develop a sharper focus on the vision and future of your current business. Either way, you’ll come away thinking about yourself in ways you never have before.

Happy reading!

“Many people say they want to own a business, be an entrepreneur, create
the next big start-up, but until you’ve really done it, you have no idea
what it’s like.

This book will force you to ask yourself the really hard questions about
what becoming an entrepreneur really means and whether it’s really for

Should be a great place to start before you start.” John Jantsch


5.0 out of 5 stars excellent book about entrepreneurship

By Maxim “maafanas” (Palo
Alto, CA USA)

Even though I have many years of entrepreneurship experience in different
countries. Entrepreneurship requires a lot of work and efforts, and sometime
I think if I want to be an entrepreneur in ten years. This book helps
me to answer this question positively. I refer my co-founders and employees
to this book as well.

5.0 out of 5 stars The real deal, 10 Aug 2008

By Alex

A key part of being an entreprenuer is having the right attitude. This
book helps you work out whether you’ve got it, whether you want it, and
how to go about getting it!

5.0 out of 5 stars Great
practical advice for the budding entrepreneur
, 12 Aug 2008
By Paul
B. Cooper
(London, UK)(REAL NAME)

A super book for any budding entrepreneurs; clear, concise and easy to
read with lots of valuable advice.

5.0 out of 5 starsSo you want to be an Entrepreneur?, 10 Jun 2008

By Mr.
A. M. Powell “Personal Trainer”
(cheltenham, Gloucestershire,

Interesting and also motivating. Filled with positive quotes and useful exercises/sessions
that will help you turn your business and personal dreams into reality.

Well written and easy to read.

5.0 out of 5 stars What
a clever book this is!
, 26 Jun 2008
By Les
(Liverpool, England)(REAL NAME)

What a clever book this is! Most other books I have read give lots of advice
– too much to comprehend. This book helps the reader to look within oneself.
It will help you to learn whether being an entrepreneur is for you. I am
in business and it has given me confidence to know that I am already doing
the right thing.

Well written and easy to read. The exercises are simple and very effective.

A must read for every `would be entrepreneur’!

5.0 out of 5 stars Find
great insight in this motivating book & do some good in the world
30 Jun 2008

Entrepreneurship is a very risky business – literally – and this book pulls
no punches in laying out the challenges of starting your own business. But
it also gives every would-be entrepreneur what they really need to mitigate
that risk (beyond a sound plan or adequate investment): real insight into
their motivation, skills & talents and direction on how to fill the critical
gaps,delivered clearly & concisely. I came out much wiser about about
what it takes to succeed. I hope many more benefit from this book & by
doing so generate more donations for the Grameen Foundation(supporting the
world’s poorest people via microfinance)which receives the profits from sales
of this book.

5.0 out of 5 stars Very
, 27 Jun 2008

As a ‘beginner’ in business this book has really opened my eyes. It is very
well written, easy to follow and presents many real-life business cases that
one can relate to.

It encourages the reader to do various self-analysis exercises so you can
ensure you’ve got the right mind-set and tools when starting up a company.
Finally, it is very inspirational and motivating.
I’m recommending this to other budding entrepreneurs.

5.0 out of 5 stars Great Info; For a Great Cause, August 7, 2008
By R. Cheney (Bay Area, CA)(REAL NAME)

Mr. Gillespie-Brown’s book is very informative for prospective entrepreneurs. He accurately details the ups and downs to be expected on the path to establishing a business and the traits required to succeed. I recommend this book for those considering starting a business and I also recommend it as a reminder to current entrepreneurs of why we started in the first place. As icing on the cake, proceeds for the book go to an organization that fosters entrepreneurs abroad.

5.0 out of 5 stars Great Insight, July 20, 2008
By Robert Ellison(REAL NAME)

Great insight into the ups and downs of starting a company. The advice is presented as a series of mentoring sessions with the author and is enlivened by providing fictional (I assume) answers from an entrepreneur considering starting a catering business. I think a great deal of the advice is relevant for any endeavor, but if you’re looking to start your own business I’d definitely pick this book up.

As an additional incentive all of the proceeds from sales of the book will be donated to the Grameen Foundation. This means that whatever you get out of the book and no matter what you decide personally you’ll have helped an underprivileged entrepreneur somewhere get up and running.

5.0 out of 5 stars Great help for those questioning their work future or planning on taking the leap., July 20, 2008
By M. Fabian(REAL NAME)

This is a great book for anyone who is trying to develop a sharper focus on their work future. If you are an entrepreneur or are tempted to become one, this book is definitely as helpful, if not more than the others. Why is it possibly more helpful? Because the proceeds go to a great non-profit organization. Even if you never become an entrepreneur, you are helping to launch others. This book is also helpful for the career employee, as it helps to define you. You may discover that taking the leap is not for you, but at least you will have eliminated the doubt. Also, by applying the book, even a career worker can find an improved work scenario and hopefully be more satisfied. Basically a win-win. 5 stars.

5.0 out of 5 stars How
to succeed as a self starter
, August 26, 2008
By A.
Ligtenberg (Kamakura,

It is pouring outside and I don’t know any more what is
up or if we are down. The challenges in starting and building
your own company are immense. It is good to know that others
have been here before, the lessons learned and practical
tips that this well and succinct written book presents
to us are so valuable. I definitely recommend this book
to any one who wants to start a business and the one’s
that are running a business, because everyday the question
is “What decision do I make” Best one is get
the right advice first and this book provides some of those

5.0 out of 5 stars Great
help to find your meaning in life
, August
16, 2008
By B.
Cirlig (Palo

If you have tried and failed (like me) so many times, if
you cant find your place at your current job, if you want
to do more than selling your time for a paycheck, if you
wanted to ask somebody: what’s wrong with me? then this
book will provide you with invaluable hands on mentoring

Whether you are just entering college or failing your 5th
business or simply finding yourself jumping from one idea
to another, pick up this book and pull out a pen and a
sheet of paper. It is a hands on reading. It will guide
you through discovering yourself, your passions your strengths,
your weaknesses. It is a great eye opener, imagine you
being X-Rayed to identify what you are meant to be.

The book will go through what it takes to be an entrepreneur,
it’s not a “weekend reading”, you will be
hands on involved, so have your pen and paper ready.
The book is about YOU. Don’t just read through it,
take the time to reflect on it and yourself.

It will also provide a great moral support when you lose
your hopes and keep asking yourself: Am I doing the wrong
thing? Am I the wrong person? Do I have the wrong traits?

Overall it is a must read for anybody looking at taking
the plunge from the warm corp paycheck and creating
simply a “lifestyle business” or the next

The book helps an
aspiring entrepreneur determine whether the entrepreneurial
journey is really for him or her. Starting a business
is harder than anyone realizes. This book is a great
tool for helping a person smitten with the entrepreneurial
bug decide whether he or she should proceed. The book
is filled with valuable insights to help a person make
the right decision.
Montgomery, Plaxo Aug 15, 2008

good advice for the budding entrepeneur. succinct
and easily read. should help many readers to discover
their entrepeneurial talents.

Herrmann, Plaxo Aug 10, 2008

Brian Bartes September 12th, 2008

What impresses me most about Jon is not that he has written a great book about starting a business (and it is a great book). For me, the importance he places on giving back to “the universe” on a regular basis is inspirational. I appreciate how Jon models the way with his support of the Grameen Foundation, and I hope other entrepreneurs, business owners and self-employed professionals will incorporate Jon’s example into their own businesses.

Amanda September 8th, 2008

I do think that books and quizzes like this are valuable ways to gauge whether you can handle the ups & downs of business ownership or not. Any kind of resource that can help prepare a potential business owner is a great asset to have. I also think Jon should be commended for giving the profits to charity. What a great way to give back. I only have one question – why is the word ‘want’ in the book cover title twice?

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